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FeedPepperl chairs foundation
Roger Pepperl
Courtesy Stemilt Growers, Inc.
Roger Pepperl, marketing director with Stemilt Growers, Inc., Wenatchee, Washington, has been elected chair of the Produce for Better Health Foundation’s board of trustees. He succeeds Andrea Astrachan of Ahold USA.
Pepperl, who has been on the board for four years, said one of his aims as chair is to encourage more produce industry members to actively participate in the foundation’s activities. The foundation works to motivate people to eat more fruits and vegetables in order to improve their health.
“Consumption really is the key to our business,” Pepperl said. “It’s also the key to a healthy nation, and it’s nice when we have two goals that line up that are both wonderful goals.”
Paul Palmby of Seneca Foods Corporation was elected vice chair and Marty Ordman of Dole Food Company was elected secretary-treasurer during the annual meeting on April 1. Mac Riggan with Chelan Fresh Marketing, Chelan, Washington, and Suzanne Wolter with Rainier Fruit Company, Inc., Yakima, Washington, are among the at-large members re-elected to the foundation’s executive committee.
The foundation began its efforts to promote a healthy diet with the 5 A Day program. Its current nutrition education program is called “Fruits & Veggies—More Matters,” which many produce shippers are tying into their marketing and merchandizing efforts.
The foundation has also been advocating that people make half their plate fruits and vegetables. This recently became part of the new government dietary guidelines.
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