Clubs are changing how apples are marketed — and priced

By |June 16th, 2015|

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The Honeycrisp apple is a Cinderella story. A somewhat homely apple, almost rejected from its own breeding program, is given

Clubs exclude many growers

By |June 9th, 2015|

Varieties are managed to create a controlled scarcity of product.

New apple varieties excite consumers

By |June 9th, 2015|

But there's not room in the grocery store for all the contenders.

Apple varieties from A to Z

By |June 8th, 2015|

Sink your teeth into this alphabet of apples

Optimize water use with Irrigation Scheduler

By |June 4th, 2015|

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Irrigation management is especially critical during drought years, when reduced mountain snowpack results in less irrigation water to orchards

Evan Kruse, Young Grower from Roseburg, Oregon

By |June 2nd, 2015|

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grower / Roseburg, Oregon
age / 34
crops /  Diversified farm with fruits and hay
business / Kruse Farms
other experience / Fourth generation

Will Honeycrisp become a victim of its popularity?

By |June 2nd, 2015|

Will Honeycrisp become a victim of its popularity?

Who’s going to sell all these apples?

By |June 1st, 2015|

And who's going to buy them?

Corr: Consumers decide

By |June 1st, 2015|

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The June 2015 issue of Good Fruit Grower examines how new varieties are changing the economics of the apple industry.

When

How many apple varieties are too many?

By |June 1st, 2015|

The proliferation of new varieties is producer driven, not a result of pent-up consumer demand.

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