Project Description


Featured stories about marketing appear in this issue.

The many roles of Dr. Chavez

  • November 1st, 2006

Dr. Carlos Chavez is a university professor and a horticultural advisor. He’s a leader of the Mexican tree fruit industry and represents a long [...]

  • WSU purchases larger orchard

WSU purchases larger orchard

  • November 1st, 2006

When WSU established its Tree Fruit Research and Extension Center in Wenatchee almost 60 years ago, it was in a fruit- growing [...]

COPING without the commission

  • November 1st, 2006

Three years ago, a federal court ruling forced the commission to stop doing generic promotions in the domestic market. Major marketers discuss the impact [...]

  • Club cherries

Club cherries

  • November 1st, 2006

The Glen Red variety, one of three varieties developed and patented by Bradford Genetics, will be grown under license agreements throughout the [...]

Biotechnology and trade

  • November 1st, 2006

Apple slices that don’t turn brown and fruits that have higher levels of antioxidants to fight cancer or improve health are some potential results [...]

Stemilt promotes Concorde

  • November 1st, 2006

Despite hail damage in the Wenatchee, Washington, district, Stemilt Growers is packing and marketing its largest pear crop ever of 1.5 million 44-pound-equivalent boxes, [...]

  • Apples with Logos

Apples with Logos

  • November 1st, 2006

Yakima orchardist Randy Valicoff was at home watching Washington State University and the University of Washington battle it out [...]

  • Key apple customers

Key apple customers

  • November 1st, 2006

Mothers play a critical role as the key decision-maker in purchasing food for themselves and their families. Mothers between the ages of 25 to [...]

New biodiesel plants planned

  • November 1st, 2006

The biodiesel market is poised to expand dramatically in Washington State. Natural Selections Farms in Sunnyside, in the lower Yakima Valley, is set to [...]

The Next Big Thing

  • November 1st, 2006

The Next Big Thing is a grower cooperative that formed this summer to bring new fruit varieties to market. The cooperative involves five grower-packer-shippers [...]

Oneonta earns top trader award

  • November 1st, 2006

Oneonta/Starr Ranch Growers of Wenatchee, Washington, has received the World Trade Club’s 2006 Governor’s Trader of the Year Award. The award has been [...]

Progressive management practices pay

  • November 1st, 2006

Incentive and cost-share payments are available to orchardists for using practices that conserve natural resources. Through its Environmental Quality Incentives Program, the Natural Resources [...]