Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

Marketing

Featured stories about marketing appear in this issue.

  • 5307a8dbeb2e25ecd19dc28b74457c21.jpeg

Apples with Logos

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

Yakima orchardist Randy Valicoff was at home watching Washington State University and the University of Washington battle it out in

  • 23b0a571e164b556811aa6765831c58c.jpeg

Club cherries

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

The Glen Red variety, one of three varieties developed and patented by Bradford Genetics, will be grown under license agreements throughout the world.

  • 161824aaeded065438f8c899b0b3777b.jpe

Key apple customers

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

Mothers play a critical role as the key decision-maker in purchasing food for themselves and their families. Mothers between the ages of 25 to 38

The Next Big Thing

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

The Next Big Thing is a grower cooperative that formed this summer to bring new fruit varieties to market. The cooperative involves five grower-packer-shippers in

Progressive management practices pay

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

Incentive and cost-share payments are available to orchardists for using practices that conserve natural resources. Through its Environmental Quality Incentives Program, the Natural Resources Conservation

The many roles of Dr. Chavez

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

Dr. Carlos Chavez is a university professor and a horticultural advisor. He’s a leader of the Mexican tree fruit industry and represents a long list

COPING without the commission

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

Three years ago, a federal court ruling forced the commission to stop doing generic promotions in the domestic market. Major marketers discuss the impact of

  • 2af9631b4b98fc98b832a199b47f68b4.jpeg

Rising fuel prices spark interest in biodiesel

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

John Plaza of Imperium Renewables said the new company hopes to produce biodiesel from winter canola grown in Washington. Rising prices

Global wine course in unlikely place

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

In a setting more associated with rodeos, sagebrush, and open space than wine, Amy Mumma is reaching both professionals and consumers with her Wine World

Biotechnology and trade

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

Apple slices that don’t turn brown and fruits that have higher levels of antioxidants to fight cancer or improve health are some potential results of

  • 01423815456f07d0c7f58dc9f1e22649.jpeg

What is Washington’s competitive advantage?

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

Labor will become less of a competitive factor because all regions are experiencing shortages, says Ed Kershaw of Domex. With increasing

Stemilt promotes Concorde

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

Despite hail damage in the Wenatchee, Washington, district, Stemilt Growers is packing and marketing its largest pear crop ever of 1.5 million 44-pound-equivalent boxes, up

  • 68b626744cb64b2a082718696d22d348.jpeg

Retailers want a range of apple varieties

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

There’s a limit to the number of apple varieties retailers will carry, says Roger Pepperl. Washington apple growers are fortunate to

New biodiesel plants planned

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

The biodiesel market is poised to expand dramatically in Washington State. Natural Selections Farms in Sunnyside, in the lower Yakima Valley, is set to open

Oneonta earns top trader award

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

Oneonta/Starr Ranch Growers of Wenatchee, Washington, has received the World Trade Club’s 2006 Governor’s Trader of the Year Award. The award has been given

  • ebe32e73da025735e220b9b7cc8a477e.jpeg

Quality is Washington’s niche

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

Scott Marboe (left) and Steve Reinholt with the World Trade Club’s 2006 Trader of the Year Award that Oneonta received. In

  • 6aa9e11db396ad061601b992e92d9e3b.jpeg

WSU purchases larger orchard

November 1st, 2006|0 Comments

Share on FacebookTweet about this on TwitterShare on LinkedInEmail this to someonePrint this page

When WSU established its Tree Fruit Research and Extension Center in Wenatchee almost 60 years ago, it was in a fruit- growing area.