age / 34
crops / Apples, cherries, apricots, peaches, nectarines and wine grapes
title / General manager
business / Gilbert Orchards
education / Pomona College
What’s been your greatest challenge?
I think the toughest years for me personally were the
Ask an orchard manager, just how good a job do you have to do to keep it producing high quality fruit year after year?
Northwest Cherry Growers and two Chinese online retailers, Fruitday and Tmall, have received Asia Fruit Logistica’s Marketing Campaign of the Year Award for their joint promotion of Northwest cherries last season.
Consumers ordered cherries via Tmall’s
age / 28
crops / Organic cherries and apples
title / Farm manager
business / Adolfo Alvarez Farm David works with his father, Adolfo, and his uncles.
education / Graduated from Prosser High School and learned from his family
The Yakima Herald-Republic’s Ross Courtney visited Sea-Tac airport to watch cherries from the Yakima and Wenatchee areas get loaded for fast delivery aboard a China Eastern Airlines 777 cargo plane.
Cherries sure mean a lot