• Creating brand identity

Creating brand identity

  • February 1st, 2010

Pacific Rim’s wine portfolio includes dry and sweet Riesling, Chenin Blanc, Gewürztraminer, and a few blends, but the brand identity of “Riesling Rules” pervades all communications.

In the hands of a creative marketer, 15 years of sweat and research can be boiled down to one word: BOING. That’s the tag [...]

Quality starts with the vine

  • January 1st, 2010

For more than 30 years, Jim Holmes has worked to better manage his vineyard canopy by following the advice of consultants and trying different training systems. What he’s learned through decades of experience is to focus on managing the vine well and not worry so much about the canopy.

Holmes, [...]

  • Weather affects grape crops

Weather affects grape crops

  • January 1st, 2010

These Concord grapes near Quincy, Washington, were hit by the early October freeze and left unharvested.

Weather adversely affected the 2009 juice and wine grape crops coast to coast. Agricultural economist Trent Ball told Washington State Grape Society members recently that an October freezeone of the earliest on recordimpacted grape [...]

  • Allow parasites to control leafhopper

Allow parasites to control leafhopper

  • December 1st, 2009

A decade ago, the western grape leafhopper was known to exist in British Columbia only on the east side of the Okanagan Valley, from Penticton south to the Canada-U.S. border. Today, reports of the pest are coming from the west side of the valley and north of Penticton, highlighting [...]

Cold-friendly varieties

  • December 1st, 2009

Last winter’s cold damage has helped researchers and grape growers identify varieties that are best suited to British Columbia’s Okanagan Valley.

Working with a handful of growers, including Vincor Canada and Mission Hill Family Estate, researchers from the Pacific Agri-food Research Centre in Summerland identified Petit Verdot, Pinot Noir, and [...]

  • Surviving the cold

Surviving the cold

  • December 1st, 2009

These grapevines await their winter pruning. Mechanically pruning vines that have severe bud damage from cold may be a cost-effective option, says Vincor’s Frank Hellwig.

Reports of vine death in British Columbia, Canada, following last winter’s bitter cold spells may have been greatly exaggerated. Initial reports from Vincor Canada’s field [...]

Australia’s water crisis forces changes

  • December 1st, 2009

Dealing with rising temperatures may be a conundrum for fruit growers confronting ­climate change, but in Australia it’s been ­complicated by widespread drought since 2003.

Two years ago, participants in the annual International Fruit Tree Association conference and tour heard how competition for water rights, a relatively new phenomenon here [...]

  • Exotic varieties, new regions

Exotic varieties, new regions

  • December 1st, 2009

A new interest in clones and lesser-known varieties will drive vineyard plantings in Washington State in the next ten years, say industry experts.

Limited retail shelf space could impact the success of new varieties.

by Melissa Hansen

Crystal ball visions given by a cross section of Washington State’s wine grape industry show [...]

Quick Bites – November

  • November 1st, 2009

Teeple chairs USApple
John Teeple of Teeple Farms, Inc., Wolcott, New York, chairs the U.S. Apple Association for 2009-2010. He succeeds Bruce Grim, Entiat, Washington.

Teeple, a third-generation grower, grows more than 15 varieties of apples on his 400 acres of orchard in upstate New York. He’s a member of [...]

  • Center back on track

Center back on track

  • September 1st, 2009

The Port of Benton located the site for the Clore Center and has a long-term lease with the center’s board.

Since the founding directors kicked off a fundraising ­campaign for the Walter Clore Wine and Culinary Center in 2003, the project has seen three executive directors, asked for some $3.5 [...]

  • Broader scope for wine center

Broader scope for wine center

  • September 1st, 2009

The Walter Clore Wine and Culinary Center’s 22-acre site stretches along the Yakima River in Prosser, Washington. Plans for the site include a 15,000-square-foot building, parking, outdoor picnic and event area, and a vineyard.

Picture a building where hundreds of visitors flock every day, sampling regional foods, tasting local wines, [...]

Quick Bites

  • September 1st, 2009

Big Gala crop

The Washington State apple industry expects to harvest 107 million boxes of fresh apples this fall, according to the first official estimate compiled in August. That would be a 2 percent drop from last season’s record 109-million-box crop.

The Gala crop will be the largest ever at close [...]