Don't give Honeycrisp away

Growers must deliver quality and marketers must hold out for high prices.


  • Top Five pear research needs

Top Five pear research needs

  • September 1st, 2013

Although most pears are grown in traditional orchards, the same way they’ve been grown for many decades, there’s not a great momentum for change. Ray Schmitten, a pear grower in Cashmere, Washington, says that innovation in the orchard is less critical than finding ways to ensure that consumers have [...]

  • Task force to fine-tune merger proposal

Task force to fine-tune merger proposal

  • August 22nd, 2013

Members of a task force that is exploring the idea of merging four Washington tree fruit industry organizations hope to have a concept to present to producers before the end of the year.

The task force is scheduled to meet on September 13 to pin down more details about how [...]

  • Michigan growers petition to create Tree Fruit Commission

Michigan growers petition to create Tree Fruit Commission

  • August 14th, 2013

At field days across Michigan this summer, fruit industry leaders bearing clipboards have been seeking grower signatures asking for creation of a Michigan Tree Fruit Commission.

The idea came up in June and has been on a fast track since.

Phil Korson, executive director of the Cherry Marketing Institute, said the [...]

  • Celebrating cider in Seattle

Celebrating cider in Seattle

  • August 4th, 2013

The Northwest Cider Association is planning its third annual Washington Cider Week, a ten-day celebration of craft hard cider beginning September 5 in Seattle.

Fourteen Washington cideries will participate in the event, which features more than 75 activities or special menu items at Seattle area restaurants. The publication Edible Seattle [...]

  • Washington forecasts 120-million-box apple crop

Washington forecasts 120-million-box apple crop

  • August 3rd, 2013

Washington State apple producers expect to harvest 120 million packed boxes of apples this fall, according to the industry’s August forecast, the first official tally of the season.

That’s a drop of 9 million boxes from last year. However, Michigan and New York production has rebounded from 2012 when cold [...]

  • New York apples get their names: SnapDragon and RubyFrost

New York apples get their names: SnapDragon and RubyFrost

  • August 2nd, 2013

Names have been given to two new apple varieties formerly called New York 1 and New York 2. The names are SnapDragon and RubyFrost.

Jeff Crist, vice chairman of the board of directors of NYAG (New York Apple Growers) and a fruit grower from Walden, New York, disclosed the names [...]

  • How many apples?

How many apples?

  • August 1st, 2013

When the U.S. Apple Association convenes in Chicago later this month for the Apple Crop Outlook and Marketing Conference, three things will be on the minds of the more than 300 growers, packers, and shippers who come from all over the world to meet there every year.

1) What is the [...]

  • Export promotions need shipper support

Export promotions need shipper support

  • August 1st, 2013

Todd Fryhover, president of the Washington Apple Commission, says the industry needs to increase demand.
Geraldine Warner

The Washington Apple Commission is strengthening its export program in anticipation of larger volumes of apples coming onto the U.S. market in the next few years and wants shippers to support its efforts [...]

Good Stuff

  • August 1st, 2013

Closer receives registration
Dow AgroSciences has received federal registration of its sulfoxaflor insecticide, sold under the brand name Closer, which is designed to control sap-feeding insects, such as aphids, in tree fruits and other crops. It is the only insecticide available for specialty crops that is classified in Group [...]

Cider history repeated?

  • August 1st, 2013

Reputedly, hard cider is America’s historic beverage, once considered safer to drink than water and easy to produce since apples grow readily. In 1726, according to one source, average per-capita consumption of hard cider was 35 gallons per year, and it was considered mild enough for children to drink.

But [...]

  • The French connection

The French connection

  • August 1st, 2013

At least a dozen orchardists along the Hudson River from New York City north to Albany are developing cideries—the apple cider equivalent of grape wineries.

They’ve developed the Hudson Valley Cider Alliance, are putting together a hard cider trail, and in the fall they celebrate Cider Week. It’s October 18-27 [...]

  • Consumer pull

Consumer pull

  • August 1st, 2013

Proprietary Variety Management, a new company helping to commercialize  two new red-fleshed apple varieties developed by Bill Howell of Prosser, Washington, is using a different strategy from how varieties have been introduced in the past.

The company’s general manager John Reeves said the value chain starts with the breeder, goes [...]