• California fruit league changes name

California fruit league changes name

  • August 12th, 2014

Nearly 80 years after its inception, the California Grape and Tree Fruit League announced they are changing their name to the California Fresh Fruit Association to better reflect the growing diversity of fruit its members grow.

The new name was proposed as part of a five-year planning mission to better [...]

  • Schlect: United Thawed

Schlect: United Thawed

  • May 21st, 2014

●  The American Frozen Food Institute has launched a 30 million dollar national effort to “encourage consumers to take a fresh look at frozen foods.” “Frozen. How Fresh Stays Fresh” is the tag line. This marketing initiative from AFFI, a group led by Kraig Naasz, a former member of [...]

  • Schlect: On a roll

Schlect: On a roll

  • May 13th, 2014
Anne MacMillan has left her post as deputy chief of staff to Secretary Vilsack at USDA to join Roll Global,

USApple president visits the other Washington

  • April 30th, 2014

Jim Bair, president of the U.S. Apple Association, visited Washington State this week for the first time since taking over the helm of the organization from Nancy Foster at the beginning of this year.

Bair, who grew up on a row crop and lifestock farm in Iowa, has 30 years [...]

  • Good Point: A troubling case

Good Point: A troubling case

  • November 27th, 2013
The enforcers of federal law are apparently trying to send a stern message: as a produce farmer,if you send adulterated food to market, you may be charged with a crime.

Northwest seeks food safety answers

  • November 22nd, 2013

The states of Washington, ­Oregon, and Idaho are working with the Center for Produce Safety to fund research that will help Pacific Northwest growers comply with new federal food safety ­regulations.

The U.S. Food and Drug Administration is implementing the Food Safety Modernization Act of 2011 and will issue standards [...]

  • Arsenic and fruit juice

Arsenic and fruit juice

  • November 18th, 2013

The fruit juice industry is keeping quiet these days, not relishing a public debate over how much arsenic should be allowed in juices, particularly apple and grape juice.

Arsenic is a scary word. In 2011, Consumer Reports and the Dr. Oz television show raised concerns when they reported that testing [...]