Cosmic Crisp launch

$10.7 million marketing campaign aims to put WA 38 (Cosmic Crisp) on the map. Read More »


Growing lessons

Field day and workshop events for early career industry professionals provide support and encouragement. Read More »

Grower improves profits providing an on-farm experience

Fryhover: To boldly go

Washington Apple Commission President Todd Fryhover says the path to marketing success starts with the apple.

DeVaney: Reflections on 2018 …

WSTFA President Jon DeVaney reflects on 2018 and looks ahead to the next year

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WSTFA18: Cosmic Crisp concludes the show

December 6th, 2018|0 Comments

WA 38, the new Washington State University apple variety to be sold under the brand name Cosmic Crisp, took center stage Wednesday for an entire session, closing out the Washington State Tree Fruit Association annual meeting.

Talks ranged from horticultural topics, such as managing nutrition and vigor, to the standards and marketing for a variety that is expected to produce the

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Growing generations: 2018 Good Fruit Growers of the Year

Block by block, the Plath family has grown a company — and a reputation for quality — by focusing on every aspect of fruit production from tree to market. Read More »

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Growing lessons

December 12th, 2018|0 Comments

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