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  • 2016-IFTA

Consumers will not tire of new varieties, Washington grower tells IFTA conference

February 10th, 2016|0 Comments

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Fruit growers need look no further than the beverage aisle at their local convenience store for inspiration.

That’s according to Jeff Cleveringa, one of the speakers today (Wednesday) at the International Fruit Tree Association conference in Grand Rapids, Michigan.

Consumers will not tire of new fruit varieties anytime soon, said Cleveringa of