Daniel Hartwig has been named the new president of the California Fresh Fruit Association, according to a news release from the organization.
He will succeed Ian LeMay, who held the president’s position since 2019. LeMay will leave the association for his new role as president and CEO of the California Table Grape Commission.
Hartwig previously served as the director of sustainability at Woolf Enterprises, a diversified farming company in Fresno, where the California Fresh Fruit Association is based.
He will begin Dec. 4.
The California Fresh Fruit Association represents growers, shippers and marketers of fresh grapes, kiwis, pomegranates, cherries, blueberries, peaches, pears, apricots, nectarines, interspecific varieties, plums, apples and persimmons.
—by Ross Courtney