Good Fruit Grower, the Yakima, Washington-based magazine serving tree fruit and wine grape growers, has launched a Spanish-language website of articles, essays by researchers and videos of best horticulture practices.
“Our new site is one more way we serve the grower community, and Spanish speakers are a vital part of that community,” said BJ Thurlby, president of the Washington State Fruit Commission, which owns the magazine. “Now Spanish-speakers can access the magazine’s in-depth articles on research and trends in horticulture.”
The new site is goodfruit.com/es
Founded in 1946, Good Fruit Grower circulates to 50 states and 50 countries. It serves a mission of providing educational information to the tree fruit and wine grape growing community.
The launch of the Spanish site follows months of discussion and collaboration with growers, researchers and others.
“Good Fruit Grower is nationally and internationally recognized as the essential resource for growers. Launching this site brings our excellent journalism to more growers and delivers a new platform for our advertisers and sponsors. We’re grateful for the guidance from our Spanish advisory board and for the generosity of our premier sponsor, G.S. Long Company,” said O. Casey Corr, managing editor. “We will continue to look for more sponsors to help offset our translation and editing costs.”
Development of the site came with assistance from Audience Development Manager Maria Fernandez, project lead; Senior Editor Shannon Dininny, who oversaw development of editorial content; and Digital Producer T.J. Mullinax, who designed and built the website.
Advice and guidance came from Ofelio Borges, Washington State Department of Agriculture; Victor Bueno, Washington Fruit and Produce Co.; Michael Gempler, Washington Growers League; Gwen Hoheisel, Washington State University; Karen Lewis, Washington State University; Frank Lyall, Yakima County Farm Bureau; Vicente Medelez, Opportunities Industrialization Center of Washington; Louisa Mora, Opportunities Industrialization Center of Washington; Jacqui Gordon Nunez, Washington State Tree Fruit Association; Jamie Ramon, Washington State Department of Agriculture; Mario Miranda Sazo, Cornell University; and Flor Servin, Washington State Department of Labor & Industries.
The site will be updated regularly with new articles.
The magazine welcomes feedback and suggestions are welcome. English speakers can contact Corr at firstname.lastname@example.org. Spanish speakers can contact Fernandez at email@example.com.