Project Description

Marketing, Winter Season Preview

Featured stories about marketing and the winter season preview appear in this issue.

Cultivating resiliency

November 1st, 2009|0 Comments

Resiliency is the ability to see opportunity in what some people might view as a negative experience. Dr. Glen Fahs of the Cascade Employers Association,

Next big thing testing Mairac

November 1st, 2009|0 Comments

The new variety Mairac in being grown in a test plot in the Wenatchee, Washington, area. Two partners in the European commercialization company VariCom, Michael

Vineyard innovations

November 1st, 2009|0 Comments

A mechanical fruit thinner has scuffed some of these berries, which will later desiccate and fall off. Efficient over-the-row tractors and labor-saving equipment to replace

Good to Know – Barritt, Evans

November 1st, 2009|0 Comments

Since 1994, Washington State University has strived to develop new apple cultivars with outstanding eating quality as quickly as possible. After 15 years, the WSU

Good Point – Chris Schlect

November 1st, 2009|0 Comments

America's system of delivering food to retail customers is a marvel. Without a cadre of governmental central planners dictating production levels, schedules of deliveries, or

Major organic player

November 1st, 2009|0 Comments

Using environmentally sound, sustainable practices to produce tree fruit is one of the core values of supplier-partners of FirstFruits Marketing of Washington, a new marketing

Selling a philosophy

November 1st, 2009|0 Comments

FirstFruits Marketing of Washington is the new kid on the marketing block. From left are Jim Hazen, business manager for Broetje Orchards, FirstFruits organic sales

WSU wins $15 million for research

November 1st, 2009|0 Comments

Washington State University researcher teams have been awarded more than $15 million in grants through the federal Specialty Crop Research Initiative. That's more than a

Good Job – November

November 1st, 2009|0 Comments

Mathews CEO at FirstFruits Keith Mathews, former executive director of the Yakima Valley Growers-Shippers Association, is the new CEO at FirstFruits Marketing of Washington, a

Quick Bites – November

November 1st, 2009|0 Comments

Teeple chairs USApple John Teeple of Teeple Farms, Inc., Wolcott, New York, chairs the U.S. Apple Association for 2009-2010. He succeeds Bruce Grim, Entiat, Washington.

MSU leads RosBREED project

November 1st, 2009|0 Comments

Michigan State University researchers will lead a four-year, $14.4-million grant-funded research project aimed at improving fruit quality, collaborating with nearly a dozen U.S. ­institutions and